Negronis are a classic and we have enormous respect for classics. Like a beautiful old building that deserves a passionate suitor such as ourselves, the Negroni blossomed in the hands of our bartenders at Ace Hotel & Swim Club in Palm Springs. This was no clearer than when the gentlemen behind Rapha and Giro joined in creative matrimony over a fifth round of said classic in a corner booth at King’s Highway not so long ago. The lovechild of this union launched Friday — a very clever pair of shoes.

Negronis are a classic and we have enormous respect for classics. Like a beautiful old building that deserves a passionate suitor such as ourselves, the Negroni blossomed in the hands of our bartenders at Ace Hotel & Swim Club in Palm Springs. This was no clearer than when the gentlemen behind Rapha and Giro joined in creative matrimony over a fifth round of said classic in a corner booth at King’s Highway not so long ago. The lovechild of this union launched Friday — a very clever pair of shoes.


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