We got together with our friends at Beams in Japan to create this limited edition T-shirt designed by Japanese artist and surfing enthusiast Yusuke Hanai. 100% of the proceeds will go towards the Real Medicine Foundation. The shirts are now up on our online shop, and are also available for purchase at Ace Hotels and at select Rudy’s Barbershop locations.
You can also donate to Real Medicine directly and we’ll match your donation dollar for dollar, through Saturday. We’re close to our goal of $18,000 and every little bit helps. Donate directly here. If you’re in the market for another awesome T-shirt, you can check out our recent collaboration with Kenzo Minami — 100% of profits from his RE: shirt will also go to the Real Medicine Foundation. Act fast so we can get a big chunk of change to this amazing organization.