Portland, OR
Tobacco, whiskey, cedar, pine, black pepper. Heather Sielaff’s Olo started in a closet, finds its ingredients in earth and smells like heaven. Ask a sweet-smelling thing on either side of the street in Portland what they’re wearing and the answer’s inevitably “Victory Wolf,” or just “Olo.”
Now Olo’s fragrance laboratory has an IRL home opening this weekend in Southeast Portland. It’s called Milk Milk Lemonade. Heather and Jonathan Sielaff are in the back, blending up bottles of god’s gift to nostrils. The front’s sparse and simple, with complimentary tea service to the side, and Olo’s whole habit-forming line front and center — all bookended by specially curated treats from Dream Collective, Rill Rill, Hazel Cox, Erica Weiner, No. Studio, Morihata and more. 
They’re opening house tomorrow, with occasional hours through the summer, and regular hours starting September.

Portland, OR

Tobacco, whiskey, cedar, pine, black pepper. Heather Sielaff’s Olo started in a closet, finds its ingredients in earth and smells like heaven. Ask a sweet-smelling thing on either side of the street in Portland what they’re wearing and the answer’s inevitably “Victory Wolf,” or just “Olo.”

Now Olo’s fragrance laboratory has an IRL home opening this weekend in Southeast Portland. It’s called Milk Milk Lemonade. Heather and Jonathan Sielaff are in the back, blending up bottles of god’s gift to nostrils. The front’s sparse and simple, with complimentary tea service to the side, and Olo’s whole habit-forming line front and center — all bookended by specially curated treats from Dream CollectiveRill Rill, Hazel Cox, Erica WeinerNo. Studio, Morihata and more. 

They’re opening house tomorrow, with occasional hours through the summer, and regular hours starting September.


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